Tuesday, September 27, 2011

We Have A New Look! Check out our new website!

Check out our new website http://www.stylecraftoem.com.  You can see samples of leather and linings.

Our Factory specializes in making hand sewn leather watchstraps and small leather goods.  Come and visit us today! 

Friday, September 16, 2011

Watchstraps- We Can Make It!

Stylecraft Manufacturer has the largest selection of leathers and colors.

We have the ability and tools to create any type of watchstrap. From regular to custom- Stylecraft Manufacturer is YOUR watchstrap manufacturer!

Come and visit us: http://www.stylecraftoem.com

Tuesday, August 23, 2011

Watchstraps Made In America - Custom Straps Hand Sewn!

Yes, there is a factory in America where all the watchstraps are hand sewn with Excellence! With the largest selection of materials and wide erray of colors, we can create anything from standard to very complex.

For more information, please see our website http://www.stylecraftoem.com

Friday, August 12, 2011

Proud To Be An American Factory!

Watchstraps for all watches, any material and all styles! Nothing is impossible. We are proud to be an American Factory!

Monday, June 20, 2011

Unique, Skilled, Beautiful AND Made In America!

It's a very simple process!

1. Tell us what color you need
2. Tell us what material you want
3. You can call us or
4. You can fill out one of our online order form

We are proud of our Stylecraft OEM division. Our factory is located in Largo, Florida and we work with the best artisans in the business.

We are proud to be a US Factory and all our products are Made in America.

Check out our website today! http://www.stylecraftoem.com

Tuesday, May 3, 2011

Collector's Corner

What is in the mind of a collector?

Why it is important to a collector to have one person service them all the time?

Some collectors intimidate sales staff because they "the collector," know so much about watches or Leather watch bands that no one in the sales department wants to wait on the person.

Collectors will visit a store so many times before purchasing an item, why is that?

Collectors collect things. Watches, Bands, Belt Buckles, Zippo Lighters and the list goes on and on but they do buy things and usually purchase the more expensive items.

The answer:

The collector collects thing and that includes stores, sales staff, brochures, stories and other items relating to what the collector is looking for.

A collectors favorite watch store is the store he has collected. It is his store.
The salesperson who helps this person belongs to the collector, in his own mind. The salesperson is part of the collection as far as he is concerned.

A watch collector will collect the Ads in magazines, or display posters and even store displays if he can get hold of one.

The collector will listen to any story about the watch he wants because he is listening for information he did not have before. That's why all the visits, especially if other customers are looking at the same product the collector is looking at. He is gathering data about the wanted product.

Once the collector has as much data as he can handle, he buys. He buys every band that goes with the watch, every buckle that can be purchased with the watch and even the receipt is part of his precious collection.

The collector is a funny creature but he buys and buys big.

A collector will buy custom made bands with his name stamped on the back of the band if you tell him that he can do that.

A collector will have a custom made leather band made with only one hole in it because no one else is going to wear it, so why make so many holes?

Be nice to collectors because they do buy and they do bring other customers into the store.

Collectors pride themselves on having more information about a watch than anybody else and they then have to have someone to tell this information to.
This is where the NEW customer comes into the store because of the information that the collector has given him.

Be nice to collectors no matter how crazy they make you.


Tuesday, April 12, 2011

Joe Urich Joins the Sales Team at Hadley-Roma

We would like to welcome our newest addition to the Hadley-Roma team, Mr. Joe Urich. Joe brings with him his many years of expertise and knowledge from his wide and rich experience with watch straps and fine watches. He will oversee the sales for the OEM products,  division of Stylecraft  and will add his expertise to the merchandising and product development of Hadley-Roma.
Mr. Urich was the principal architect and managing editor of HR: Watches Magazine. With his insight and business instincts, Mr. Urich was ahead of his time in 1997 when he created the concept of and then founded one of the first American publications devoted exclusively to the subject of mechanical watches. Over the years his audience has grown exponentially. With this approach he forged a strong personal relationship with his readers building a loyal worldwide subscription base for the magazine.  

For the past twenty years Mr. Urich has traveled extensively throughout the world including Western and Eastern Europe, Asia, and Latin America where he has developed and maintains an extensive international contact base.

Please join us in welcoming Joe to the Roma Industries team.